2023 color of the year, viva magenta

Introducing Pantone's color of the year...

“Pantone’s Color of The Year, Viva Magenta 18-750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.” - Pantone

Read more about Viva Magenta in Pantone’s article.

Knitting with Magenta

Adding a pop of this energizing crimson hue will draw attention as a bold accent color. Magenta straddles a middle ground between warm and cool, pink and red, so it can harmonize with a wide range of other colors. Used best its vibe is assertive, but not aggressive; a bit audacious, but not ferocious. It’s a decadent mimosa at brunch with your bestie - but just the one.

Get Your Magenta On

Hazel Knits Rave

Hazel Knits
Base: Artisan Sock
Color: Rave

Hedgehog Fibers Gossip

Hedgehog Fibres
Base: Twist Sock
Color: Gossip

Fiona Kay Knits Clumsy Heart

Fiona Kay Knits
Base: Favorite Sock
Color: Clumsy Heart

Freia Vamp

Freia Fine Handpaints
Base: Ombre Plush
Color: Vamp

Kim Dyes Yarn Romeo and Juliet

Kim Dyes Yarn
Base: Tartlet Sport
Color: Romeo & Juliet

Knitted Wit Liberally Bleeding Heart

Knitted Wit
Base: Sock
Color: Liberally Bleeding Heart

Qing Flamingo

Qing Fibres
Base: Supersoft Aran
Color: Flamingo

Qing Mars

Qing Fibres
Base: Supersoft Aran
Color: Mars

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